About
e&, the Abu Dhabi telecoms and technology group founded as Etisalat in 1976, announced on 6 October 2026 that it would return to the Etisalat name. It is listed on the Abu Dhabi Securities Exchange and reported 2025 revenue of AED 72.9 billion, up 23%, and net profit of AED 14.4 billion. Masood M. Sharif Mahmood has been group chief executive since 1 April 2026, succeeding Hatem Dowidar.
Scope of operations
- Telecoms in the UAE and international markets, including stakes in Maroc Telecom (53%), Mobily in Saudi Arabia (27.99%) and PPF Telecom (50.01%) (Wikipedia; percentages vary within the page)
- Enterprise, fintech, AI, cybersecurity and entertainment businesses added since 2022
- Group subscriber base of 251.5 million at 30 June 2026
Founders and key people
Not Verified
Group Chief Executive Officer, e& (Etisalat); CEO, e& UAE · e& (Etisalat)
- Jassem Mohamed Alzaabi Chairman (Wikipedia; e& board page)
- Hatem Dowidar Group CEO from 2020 to 31 March 2026 (e& announcement, 25 Feb 2026)
Timeline
- 1976Etisalat is founded (Wikipedia; the infobox gives 1975)
- 2006Wins Egypt's third mobile licence with a bid of 16.7 billion Egyptian pounds, about EUR 2.29 billion (Wikipedia)
- 2013Agrees to buy Vivendi's 53% of Maroc Telecom for about $5.7 billion; it joins the group in 2014 (Wikipedia)
- 2018Launches the first commercial 5G network in the Middle East and North Africa, in May (Wikipedia)
- 2020Hatem Dowidar becomes group CEO (Wikipedia)
- 2022Rebrands to e& on 24 February (Wikipedia)
- 2023Agrees a EUR 2.2 billion deal for PPF Group's telecom assets (Wikipedia)
- 2025Agrees to sell its 40% stake in Khazna Data Centers to G42 for $2.2 billion (Wikipedia)
- 20261 April: Masood M. Sharif Mahmood becomes group CEO (Gulf News)
- 2026Vodafone stake sale closes after the end of Q2 for gross proceeds of AED 21.9 billion, and a 12.5% Careem stake goes to Uber for AED 367 million (Entrepreneur Middle East)
- 20266 October: announces the return to the Etisalat name, in a filing to the Abu Dhabi Securities Exchange (The National)
Leadership team
Not Verified
Chairman, e&; Chairman of the Department of Finance, Abu Dhabi · e& (Etisalat)
Not Verified
Former Group CEO of e& (Etisalat), 2020 to March 2026 · e& (Etisalat)
Current job openings
Not Verified
e& (Etisalat) · Dubai · Full-time
Posted 23 Oct 2026
Not Verified
e& (Etisalat) · Abu Dhabi · Full-time
Posted 23 Oct 2026
Not Verified
e& (Etisalat) · Full-time
Posted 23 Oct 2026
Related articles
Editorial
23 Oct 2026 · Technology, Telecommunications
e& grew revenue 23% and profit about a third in 2025, with a subscriber base that grew 31%.AED 72.9bnRevenue ($19.85bn)+23%AED 32.0bnEBITDA+21.1%AED 14.4bnNet profit ($3.92bn)about…
Editorial
23 Oct 2026 · Technology, Telecommunications
Leadership, portfolio and brand all moved at e& in 2026, while first-half revenue grew 11.6%.AED 38.1bnRevenue, H1 2026+11.6%AED 17.7bnEBITDA, H1 2026 (46.5% margin)+13.1%AED 6.0bnNet…